News - Lufthansa launches NFT loyalty points with Polygon
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Lufthansa plans to use the Polygon blockchain to integrate NFTs into its loyalty points program Uptrip. Customers receive rewards while flying.
Lufthansa enters the Web3 world. For each flight, travelers receive an NFT collection card. For this, users must download an app and scan their boarding pass with it. There are different collections, for example "the greatest cities in the world" or "airplanes." There are different rewards for owning all the cards in a collection. People get business lounge vouchers, air miles or unlocking frequent flyer status for this.
🛫Lufthansa's @Uptrip_app loyalty program is building #onPolygon to turn flights into rewards
— Polygon (Labs) (@0xPolygonLabs) August 31, 2023
👉🏽Collect NFT trading cards for every flight and claim rewards
Learn more about the new Miles & More and @LHInnovationHub experience: https://t.co/MjQihK8xUx pic.twitter.com/JfUEoUJxNR
"Users connect their own wallets such as Metamask to store, transfer and trade Uptrip collector cards as NFTs", Polygon Labs said in an Aug. 31 blog post.
Thus, NFTs are not tied to individual travelers and can be traded on the secondary market.